Significant Productions: “Logo”

Collaborating with the team at Alterkind Studios, we used a hybrid of calligraphic and digital techniques to create this unique, tasteful and human take on the film vanity card.

Once the logomark was designed, we traced the image to water color paper and filmed the brush strokes emerging from underneath. The footage was then processed in After Effects to create the final piece.

Significant Productions is the award winning film studio co-owned by Nina Yang Bongiovi & Forest Whitaker.

Creative Direction & Animation by Alterkind Studios.

Filmed with the RED Helium and Leica-R 35mm lens. Editing and VFX in Adobe Premiere Pro & After Effects.